Why a long in-app event postback window? (Lifetime highly recommended, minimum 180 days)
Why a long in-app event postback window? (Lifetime highly recommended, minimum 180 days)
Your MMP counts the window from install, but players link whenever they see the Link pop-up,
often months later. With a 90-day window, anyone who installed more than 3 months ago sends
nothing after linking, so we can’t reward them. 180 days is the minimum. We highly
recommend Lifetime, which most partners use.
Why player-level ad revenue?
Why player-level ad revenue?
In AppsFlyer this is the Access ad revenue raw data permission.It’s how we see the ad revenue each linked player generates. We use it to reward ad-based
tasks, such as the default “keep playing” task. Aggregated revenue can’t be tied to a player,
so it can’t be rewarded.
Why data for all users, not only users Almedia brought you?
Why data for all users, not only users Almedia brought you?
The setting is worded differently per MMP — “all media sources, including organic”,
“Send All”, “all users”.The install is how we match a linked Freecash account to the player’s device, so their events
reach the right person. Most players who link came to your game organically or through other
networks, not through us. Without data for all users, those players get no rewards and Link
doesn’t work.
Why sessions / app opens?
Why sessions / app opens?
They power the daily login reward, which brings linked players back to your game every day.
Why in-app purchases?
Why in-app purchases?
We use purchase data to fund rewards on in-app purchases: linked players get cashback when
they buy something in your game. Please share it even if your game has few purchases.
Why turn off Advanced Privacy for iOS? (AppsFlyer)
Why turn off Advanced Privacy for iOS? (AppsFlyer)
With Advanced Privacy on, AppsFlyer withholds player-level iOS data from partners. We then
can’t match or reward your iOS players.
Why probabilistic modeling? (Adjust)
Why probabilistic modeling? (Adjust)
It lets Adjust match iOS players who don’t share their IDFA, so those players’ events reach us
and they can be rewarded too.
Does sharing this data change our attribution or give Almedia credit for installs?
Does sharing this data change our attribution or give Almedia credit for installs?
No. Sharing data doesn’t change who gets credit for an install.
Still unsure?
Setting names and event names in the guides are reproduced exactly. If something in your dashboard is worded differently, ask your account manager rather than guessing the nearest match.Unfamiliar with a term on this page? The glossary explains the vocabulary used across this site.